Shalinda Adikari. Understanding the in-app advertisement effect on mobile user ad accessibility. In Rose Alinda Alias, Pan Shan Ling, Shamshul Bahri, Patrick Finnegan, Choon-Ling Sia, editors, 21st Pacific Asia Conference on Information Systems, PACIS 2017, Langkawi, Malaysia, July 16-20, 2017. pages 32, 2017. [doi]
@inproceedings{Adikari17,
title = {Understanding the in-app advertisement effect on mobile user ad accessibility},
author = {Shalinda Adikari},
year = {2017},
url = {http://aisel.aisnet.org/pacis2017/32},
researchr = {https://researchr.org/publication/Adikari17},
cites = {0},
citedby = {0},
pages = {32},
booktitle = {21st Pacific Asia Conference on Information Systems, PACIS 2017, Langkawi, Malaysia, July 16-20, 2017},
editor = {Rose Alinda Alias and Pan Shan Ling and Shamshul Bahri and Patrick Finnegan and Choon-Ling Sia},
}