M. Tolga Akçura, Kannan Srinivasan. Research Note: Customer Intimacy and Cross-Selling Strategy. Management Science, 51(6):1007-1012, 2005. [doi]
@article{AkcuraS05,
title = {Research Note: Customer Intimacy and Cross-Selling Strategy},
author = {M. Tolga Akçura and Kannan Srinivasan},
year = {2005},
doi = {10.1287/mnsc.1050.0390},
url = {http://dx.doi.org/10.1287/mnsc.1050.0390},
researchr = {https://researchr.org/publication/AkcuraS05},
cites = {0},
citedby = {0},
journal = {Management Science},
volume = {51},
number = {6},
pages = {1007-1012},
}