Commercial Dynamics between Fast-Moving Consumer Goods Companies and Traditional Channel's Customers. A Post-Pandemic Diagnosis in Peru - researchr publication authors

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Ana Paula Alegria, Stefano Bragagnini, Marcos Fernando Ruiz-Ruiz. Commercial Dynamics between Fast-Moving Consumer Goods Companies and Traditional Channel's Customers. A Post-Pandemic Diagnosis in Peru. In Proceedings of the 2023 9th International Conference on Industrial and Business Engineering, ICIBE 2023, Beijing, China, September 22-24, 2023. pages 282-290, ACM, 2023. [doi]

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