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Human-centred Persona Driven Personalization in Business Data Analytics

Christos Amyrotos, Panayiotis Andreou, Panagiotis Germanakos. Human-centred Persona Driven Personalization in Business Data Analytics. In Judith Masthoff, Eelco Herder, Nava Tintarev, Marko Tkalcic, editors, Adjunct Publication of the 29th ACM Conference on User Modeling, Adaptation and Personalization, UMAP 2021, Utrecht, The Netherlands, June 21-25, 2021. pages 175-180, ACM, 2021. [doi]

Authors

Christos Amyrotos

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Panayiotis Andreou

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Panagiotis Germanakos

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