Millennials Consumers' Behaviors between Trends and Experiments

Muhammad Anshari, Yabit Alas, Abdur Razzaq, Masitah Shahrill, Syamimi Ariff Lim. Millennials Consumers' Behaviors between Trends and Experiments. IJCBPL, 9(4):45-60, 2019. [doi]

@article{AnshariARSL19,
  title = {Millennials Consumers' Behaviors between Trends and Experiments},
  author = {Muhammad Anshari and Yabit Alas and Abdur Razzaq and Masitah Shahrill and Syamimi Ariff Lim},
  year = {2019},
  doi = {10.4018/IJCBPL.2019100104},
  url = {https://doi.org/10.4018/IJCBPL.2019100104},
  researchr = {https://researchr.org/publication/AnshariARSL19},
  cites = {0},
  citedby = {0},
  journal = {IJCBPL},
  volume = {9},
  number = {4},
  pages = {45-60},
}