Value Proposition for Digital Technology Innovations of uncertain Market potential

Katerina Antonopoulou, Joe Nandhakumar, Nikiforos Panourgias. Value Proposition for Digital Technology Innovations of uncertain Market potential. In Michel Avital, Jan Marco Leimeister, Ulrike Schultze, editors, 22st European Conference on Information Systems, ECIS 2014, Tel Aviv, Israel, June 9-11, 2014. 2014. [doi]

@inproceedings{AntonopoulouNP14,
  title = {Value Proposition for Digital Technology Innovations of uncertain Market potential},
  author = {Katerina Antonopoulou and Joe Nandhakumar and Nikiforos Panourgias},
  year = {2014},
  url = {http://aisel.aisnet.org/ecis2014/proceedings/track05/3},
  researchr = {https://researchr.org/publication/AntonopoulouNP14},
  cites = {0},
  citedby = {0},
  booktitle = {22st European Conference on Information Systems, ECIS 2014, Tel Aviv, Israel, June 9-11, 2014},
  editor = {Michel Avital and Jan Marco Leimeister and Ulrike Schultze},
}