Reema Aswani, Arpan Kumar Kar, P. Vigneswara Ilavarasan, Yogesh Kumar Dwivedi. Search engine marketing is not all gold: Insights from Twitter and SEOClerks. Int J. Information Management, 38(1):107-116, 2018. [doi]
@article{AswaniKID18,
title = {Search engine marketing is not all gold: Insights from Twitter and SEOClerks},
author = {Reema Aswani and Arpan Kumar Kar and P. Vigneswara Ilavarasan and Yogesh Kumar Dwivedi},
year = {2018},
doi = {10.1016/j.ijinfomgt.2017.07.005},
url = {https://doi.org/10.1016/j.ijinfomgt.2017.07.005},
researchr = {https://researchr.org/publication/AswaniKID18},
cites = {0},
citedby = {0},
journal = {Int J. Information Management},
volume = {38},
number = {1},
pages = {107-116},
}