Including spatial interdependence in customer acquisition models: A cross-category comparison

Philippe Baecke, Dirk Van den Poel. Including spatial interdependence in customer acquisition models: A cross-category comparison. Expert Syst. Appl., 39(15):12105-12113, 2012. [doi]

@article{BaeckeP12,
  title = {Including spatial interdependence in customer acquisition models: A cross-category comparison},
  author = {Philippe Baecke and Dirk Van den Poel},
  year = {2012},
  doi = {10.1016/j.eswa.2012.04.008},
  url = {http://dx.doi.org/10.1016/j.eswa.2012.04.008},
  researchr = {https://researchr.org/publication/BaeckeP12},
  cites = {0},
  citedby = {0},
  journal = {Expert Syst. Appl.},
  volume = {39},
  number = {15},
  pages = {12105-12113},
}