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Suhrid Balakrishnan, Sumit Chopra, David Applegate, Simon Urbanek. Computational Television Advertising. In Mohammed Javeed Zaki, Arno Siebes, Jeffrey Xu Yu, Bart Goethals, Geoffrey I. Webb, Xindong Wu, editors, 12th IEEE International Conference on Data Mining, ICDM 2012, Brussels, Belgium, December 10-13, 2012. pages 71-80, IEEE Computer Society, 2012. [doi]

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