Arash Barfar, Balaji Padmanabhan, Alan R. Hevner. Applying behavioral economics in predictive analytics for B2B churn: Findings from service quality data. Decision Support Systems, 101:115-127, 2017. [doi]
@article{BarfarPH17, title = {Applying behavioral economics in predictive analytics for B2B churn: Findings from service quality data}, author = {Arash Barfar and Balaji Padmanabhan and Alan R. Hevner}, year = {2017}, doi = {10.1016/j.dss.2017.06.006}, url = {https://doi.org/10.1016/j.dss.2017.06.006}, researchr = {https://researchr.org/publication/BarfarPH17}, cites = {0}, citedby = {0}, journal = {Decision Support Systems}, volume = {101}, pages = {115-127}, }