An exploratory study into the determinants of adoption of mobile TV services: an integrated value perspective

Monica Borges, Paulo Rita, Margherita Pagani. An exploratory study into the determinants of adoption of mobile TV services: an integrated value perspective. IJEB, 12(1):70-94, 2015. [doi]

@article{BorgesRP15,
  title = {An exploratory study into the determinants of adoption of mobile TV services: an integrated value perspective},
  author = {Monica Borges and Paulo Rita and Margherita Pagani},
  year = {2015},
  doi = {10.1504/IJEB.2015.068316},
  url = {http://dx.doi.org/10.1504/IJEB.2015.068316},
  researchr = {https://researchr.org/publication/BorgesRP15},
  cites = {0},
  citedby = {0},
  journal = {IJEB},
  volume = {12},
  number = {1},
  pages = {70-94},
}