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'The Tireless Selling-Machine' - Commercial Deployment of Social Bots during Black Friday Season on Twitter

Felix Brünker, Julian Marx, Björn Ross, Stefan Stieglitz, Milad Mirbabaie. 'The Tireless Selling-Machine' - Commercial Deployment of Social Bots during Black Friday Season on Twitter. In Norbert Gronau, Moreen Heine, Hanna Krasnova, K. Poustcchi, editors, Entwicklungen, Chancen und Herausforderungen der Digitalisierung: Proceedings der 15. Internationalen Tagung Wirtschaftsinformatik, WI 2020, Potsdam, Germany, March 9-11, 2020. Zentrale Tracks. pages 1522-1527, GITO Verlag, 2020. [doi]

Authors

Felix Brünker

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Julian Marx

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Björn Ross

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Stefan Stieglitz

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Milad Mirbabaie

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