Multi-bidding strategy in sponsored search auctions

Tian-Ming Bu, Xiaotie Deng, Qi Qi. Multi-bidding strategy in sponsored search auctions. J. Comb. Optim., 23(3):356-372, 2012. [doi]

@article{BuDQ12,
  title = {Multi-bidding strategy in sponsored search auctions},
  author = {Tian-Ming Bu and Xiaotie Deng and Qi Qi},
  year = {2012},
  doi = {10.1007/s10878-010-9297-7},
  url = {http://dx.doi.org/10.1007/s10878-010-9297-7},
  researchr = {https://researchr.org/publication/BuDQ12},
  cites = {0},
  citedby = {0},
  journal = {J. Comb. Optim.},
  volume = {23},
  number = {3},
  pages = {356-372},
}