Approach To Overcome Existing Limitations For CRM-implementation

Roger Buehrer, Christian D. Mueller. Approach To Overcome Existing Limitations For CRM-implementation. In Proceedings of the 10th European Conference on Information Systems, Information Systems and the Future of the Digital Economy, ECIS 2002, Gdansk, Poland, June 6-8, 2002. pages 1066-1076, 2002. [doi]

@inproceedings{BuehrerM02,
  title = {Approach To Overcome Existing Limitations For CRM-implementation},
  author = {Roger Buehrer and Christian D. Mueller},
  year = {2002},
  url = {http://is2.lse.ac.uk/asp/aspecis/20020132.pdf},
  tags = {systematic-approach},
  researchr = {https://researchr.org/publication/BuehrerM02},
  cites = {0},
  citedby = {0},
  pages = {1066-1076},
  booktitle = {Proceedings of the 10th European Conference on Information Systems, Information Systems and the Future of the Digital Economy, ECIS 2002, Gdansk, Poland, June 6-8, 2002},
}