Develop Cooperate Event Model for Marketing Prediction of Crm: Data Mining Approach

Shih-Shiunn C., Chung-Ling H., Mei-Hua C.. Develop Cooperate Event Model for Marketing Prediction of Crm: Data Mining Approach. In Proceedings of the 19th International Conference on Information Quality, ICIQ 2014, Xi'an, China, August 1-3, 2014. MIT Information Quality Program, 2014.

Authors

Shih-Shiunn C.

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Chung-Ling H.

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Mei-Hua C.

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