Gérard P. Cachon, Robert Swinney. The Value of Fast Fashion: Quick Response, Enhanced Design, and Strategic Consumer Behavior. Management Science, 57(4):778-795, 2011. [doi]
@article{CachonS11,
title = {The Value of Fast Fashion: Quick Response, Enhanced Design, and Strategic Consumer Behavior},
author = {Gérard P. Cachon and Robert Swinney},
year = {2011},
doi = {10.1287/mnsc.1100.1303},
url = {http://dx.doi.org/10.1287/mnsc.1100.1303},
tags = {design},
researchr = {https://researchr.org/publication/CachonS11},
cites = {0},
citedby = {0},
journal = {Management Science},
volume = {57},
number = {4},
pages = {778-795},
}