Shun Cai, Yunjie Xu. Effects of outcome, process and shopping enjoyment on online consumer behaviour. Electronic Commerce Research and Applications, 5(4):272-281, 2006. [doi]
@article{CaiX06:0, title = {Effects of outcome, process and shopping enjoyment on online consumer behaviour}, author = {Shun Cai and Yunjie Xu}, year = {2006}, doi = {10.1016/j.elerap.2006.04.004}, url = {http://dx.doi.org/10.1016/j.elerap.2006.04.004}, researchr = {https://researchr.org/publication/CaiX06%3A0}, cites = {0}, citedby = {0}, journal = {Electronic Commerce Research and Applications}, volume = {5}, number = {4}, pages = {272-281}, }