Turner Blazes a Trail for Audience Targeting on Television with Operations Research and Advanced Analytics

José Antonio Carbajal, Peter Williams, Andreea Popescu, Wes Chaar. Turner Blazes a Trail for Audience Targeting on Television with Operations Research and Advanced Analytics. Interfaces, 49(1):64-89, 2019. [doi]

Authors

José Antonio Carbajal

This author has not been identified. Look up 'José Antonio Carbajal' in Google

Peter Williams

This author has not been identified. Look up 'Peter Williams' in Google

Andreea Popescu

This author has not been identified. Look up 'Andreea Popescu' in Google

Wes Chaar

This author has not been identified. Look up 'Wes Chaar' in Google