Interaction of pricing, advertising and experience quality: A dynamic analysis

Jonathan P. Caulkins, Gustav Feichtinger, Dieter Grass, Richard F. Hartl, Peter M. Kort, Andrea Seidl. Interaction of pricing, advertising and experience quality: A dynamic analysis. European Journal of Operational Research, 256(3):877-885, 2017. [doi]

Authors

Jonathan P. Caulkins

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Gustav Feichtinger

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Dieter Grass

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Richard F. Hartl

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Peter M. Kort

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Andrea Seidl

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