Closing the loop between design and market for new product idea screening decisions

S. L. Chan, W. H. Ip, C. K. Kwong. Closing the loop between design and market for new product idea screening decisions. Expert Syst. Appl., 38(6):7729-7737, 2011. [doi]

Authors

S. L. Chan

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W. H. Ip

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C. K. Kwong

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