An Ontology-Based Knowledge System for Supporting Position and Classification of Co-Branding Strategy

Wei-Lun Chang. An Ontology-Based Knowledge System for Supporting Position and Classification of Co-Branding Strategy. In Fifth International Conference on Information Technology: New Generations (ITNG 2008), 7-8 April 2008, Las Vegas, Nevada, USA. pages 835-840, IEEE Computer Society, 2008. [doi]

@inproceedings{Chang08:1,
  title = {An Ontology-Based Knowledge System for Supporting Position and Classification of Co-Branding Strategy},
  author = {Wei-Lun Chang},
  year = {2008},
  doi = {10.1109/ITNG.2008.188},
  url = {http://doi.ieeecomputersociety.org/10.1109/ITNG.2008.188},
  tags = {ontologies, rule-based, classification, ontology},
  researchr = {https://researchr.org/publication/Chang08%3A1},
  cites = {0},
  citedby = {0},
  pages = {835-840},
  booktitle = {Fifth International Conference on Information Technology: New Generations (ITNG 2008), 7-8 April 2008, Las Vegas, Nevada, USA},
  publisher = {IEEE Computer Society},
}