Identifying the key success factors of movie projects in crowdfunding

Mu-Yen Chen, Jing-Rong Chang, Long-Sheng Chen, Ying-Jung Chuang. Identifying the key success factors of movie projects in crowdfunding. Multimedia Tools Appl., 81(19):27711-27736, 2022. [doi]

Authors

Mu-Yen Chen

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Jing-Rong Chang

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Long-Sheng Chen

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Ying-Jung Chuang

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