Xiang Chen, Bowei Chen, Mohan S. Kankanhalli. Optimizing Trade-offs Among Stakeholders in Real-Time Bidding by Incorporating Multimedia Metrics. In Noriko Kando, Tetsuya Sakai, Hideo Joho, Hang Li, Arjen P. de Vries, Ryen W. White, editors, Proceedings of the 40th International ACM SIGIR Conference on Research and Development in Information Retrieval, Shinjuku, Tokyo, Japan, August 7-11, 2017. pages 205-214, ACM, 2017. [doi]
@inproceedings{ChenCK17-2,
title = {Optimizing Trade-offs Among Stakeholders in Real-Time Bidding by Incorporating Multimedia Metrics},
author = {Xiang Chen and Bowei Chen and Mohan S. Kankanhalli},
year = {2017},
doi = {10.1145/3077136.3080802},
url = {http://doi.acm.org/10.1145/3077136.3080802},
researchr = {https://researchr.org/publication/ChenCK17-2},
cites = {0},
citedby = {0},
pages = {205-214},
booktitle = {Proceedings of the 40th International ACM SIGIR Conference on Research and Development in Information Retrieval, Shinjuku, Tokyo, Japan, August 7-11, 2017},
editor = {Noriko Kando and Tetsuya Sakai and Hideo Joho and Hang Li and Arjen P. de Vries and Ryen W. White},
publisher = {ACM},
isbn = {978-1-4503-5022-8},
}