Determinants of Customer Loyalty in China C2C E-Commerce: From a Social Network Perspective - researchr publication authors

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Jin Chen, Cheng Zhang, Lihua Huang. Determinants of Customer Loyalty in China C2C E-Commerce: From a Social Network Perspective. In Hubert Österle, Joachim Schelp, Robert Winter, editors, Proceedings of the Fifteenth European Conference on Information Systems, ECIS 2007, St. Gallen, Switzerland, 2007. pages 24-35, University of St. Gallen, 2007. [doi]

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