Context may be King, but generalizability is the Emperor!

Zhi (Aaron) Cheng, Angelika Dimoka, Paul A. Pavlou. Context may be King, but generalizability is the Emperor!. JIT, 31(3):257-264, 2016. [doi]

Authors

Zhi (Aaron) Cheng

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Angelika Dimoka

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Paul A. Pavlou

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