Effect of the Food Traceability System for Building Trust: Price Premium and Buying Behavior - researchr publication authors

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Young Chan Choe, Joowon Park, Miri Chung, Cheol Lee, Junghoon Moon. Effect of the Food Traceability System for Building Trust: Price Premium and Buying Behavior. In John A. Hoxmeier, Stephen Hayne, editors, Reaching New Heights. 13th Americas Conference on Information Systems, AMCIS 2007, Keystone, Colorado, USA, August 9-12, 2007. pages 59, Association for Information Systems, 2007. [doi]

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