The Impact of Avatar Appearance and Offline Identity Disclosure on Trust in Virtual Worlds

Chris SeoYun Choi, Haejung Yun, Kyung-kyu Kim. The Impact of Avatar Appearance and Offline Identity Disclosure on Trust in Virtual Worlds. In Robert C. Nickerson, Ramesh Sharda, editors, Proceedings of the 15th Americas Conference on Information Systems, AMCIS 2009, San Francisco, California, USA, August 6-9, 2009. pages 270, Association for Information Systems, 2009. [doi]

@inproceedings{ChoiYK09,
  title = {The Impact of Avatar Appearance and Offline Identity Disclosure on Trust in Virtual Worlds},
  author = {Chris SeoYun Choi and Haejung Yun and Kyung-kyu Kim},
  year = {2009},
  url = {http://aisel.aisnet.org/amcis2009/270},
  researchr = {https://researchr.org/publication/ChoiYK09},
  cites = {0},
  citedby = {0},
  pages = {270},
  booktitle = {Proceedings of the 15th Americas Conference on Information Systems, AMCIS 2009, San Francisco, California, USA, August 6-9, 2009},
  editor = {Robert C. Nickerson and Ramesh Sharda},
  publisher = {Association for Information Systems},
}