Nina Chrobot. The role of processing fluency in online consumer behavior: evaluating fluency by tracking eye movements. In Pernilla Qvarfordt, Dan Witzner Hansen, editors, Eye Tracking Research and Applications, ETRA '14, Safety Harbor, FL, USA, March 26-28, 2014. pages 385-386, ACM, 2014. [doi]
@inproceedings{Chrobot14,
title = {The role of processing fluency in online consumer behavior: evaluating fluency by tracking eye movements},
author = {Nina Chrobot},
year = {2014},
doi = {10.1145/2578153.2583037},
url = {http://doi.acm.org/10.1145/2578153.2583037},
researchr = {https://researchr.org/publication/Chrobot14},
cites = {0},
citedby = {0},
pages = {385-386},
booktitle = {Eye Tracking Research and Applications, ETRA '14, Safety Harbor, FL, USA, March 26-28, 2014},
editor = {Pernilla Qvarfordt and Dan Witzner Hansen},
publisher = {ACM},
isbn = {978-1-4503-2751-0},
}