Q Chung. Beyond Lift in Predictive Modeling: Duo-mining to Glean Strategic Insights. In 24th Americas Conference on Information Systems, AMCIS 2018, New Orleans, LA, USA, August 16-18, 2018. Association for Information Systems, 2018. [doi]
@inproceedings{Chung18-5,
title = {Beyond Lift in Predictive Modeling: Duo-mining to Glean Strategic Insights},
author = {Q Chung},
year = {2018},
url = {https://aisel.aisnet.org/amcis2018/TREOsPDS/Presentations/109},
researchr = {https://researchr.org/publication/Chung18-5},
cites = {0},
citedby = {0},
booktitle = {24th Americas Conference on Information Systems, AMCIS 2018, New Orleans, LA, USA, August 16-18, 2018},
publisher = {Association for Information Systems},
isbn = {978-0-9966831-6-6},
}