Use of Radio Frequency Identification for Targeted Advertising: A Collaborative Filtering Approach Using Bayesian Networks - researchr publication authors

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Esma Nur Cinicioglu, Prakash P. Shenoy, Canan Kocabasoglu. Use of Radio Frequency Identification for Targeted Advertising: A Collaborative Filtering Approach Using Bayesian Networks. In Khaled Mellouli, editor, Symbolic and Quantitative Approaches to Reasoning with Uncertainty, 9th European Conference, ECSQARU 2007, Hammamet, Tunisia, October 31 - November 2, 2007, Proceedings. Volume 4724 of Lecture Notes in Computer Science, pages 889-900, Springer, 2007. [doi]

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