Justin Cochran. Increasing Customer Intimacy through Customer Relationship Management. In 10th Americas Conference on Information Systems, AMCIS 2004, New York, NY, USA, August 6-8, 2004. pages 489, Association for Information Systems, 2004. [doi]
@inproceedings{Cochran04a,
title = {Increasing Customer Intimacy through Customer Relationship Management},
author = {Justin Cochran},
year = {2004},
url = {http://aisel.aisnet.org/amcis2004/489},
researchr = {https://researchr.org/publication/Cochran04a},
cites = {0},
citedby = {0},
pages = {489},
booktitle = {10th Americas Conference on Information Systems, AMCIS 2004, New York, NY, USA, August 6-8, 2004},
publisher = {Association for Information Systems},
}