Constantinos K. Coursaris, Sarah J. Swierenga, Graham L. Pierce. Effects of Aesthetics and Playfulness on Web Usability - An empirical investigation. In Martin Santana, Jerry N. Luftman, Ajay S. Vinze, editors, Sustainable IT Collaboration Around the Globe. 16th Americas Conference on Information Systems, AMCIS 2010, Lima, Peru, August 12-15, 2010. pages 549, Association for Information Systems, 2010. [doi]
@inproceedings{CoursarisSP10,
title = {Effects of Aesthetics and Playfulness on Web Usability - An empirical investigation},
author = {Constantinos K. Coursaris and Sarah J. Swierenga and Graham L. Pierce},
year = {2010},
url = {http://aisel.aisnet.org/amcis2010/549},
researchr = {https://researchr.org/publication/CoursarisSP10},
cites = {0},
citedby = {0},
pages = {549},
booktitle = {Sustainable IT Collaboration Around the Globe. 16th Americas Conference on Information Systems, AMCIS 2010, Lima, Peru, August 12-15, 2010},
editor = {Martin Santana and Jerry N. Luftman and Ajay S. Vinze},
publisher = {Association for Information Systems},
}