Data warehouse design to support customer relationship management analyses

Colleen Cunningham, Il-Yeol Song, Peter P. Chen. Data warehouse design to support customer relationship management analyses. In Il-Yeol Song, Karen C. Davis, editors, DOLAP 2004, ACM Seventh International Workshop on Data Warehousing and OLAP, Washington, DC, USA, November 12-13, 2004, Proceedings. pages 14-22, ACM, 2004. [doi]

@inproceedings{CunninghamSC04,
  title = {Data warehouse design to support customer relationship management analyses},
  author = {Colleen Cunningham and Il-Yeol Song and Peter P. Chen},
  year = {2004},
  doi = {10.1145/1031763.1031767},
  url = {http://doi.acm.org/10.1145/1031763.1031767},
  tags = {design},
  researchr = {https://researchr.org/publication/CunninghamSC04},
  cites = {0},
  citedby = {0},
  pages = {14-22},
  booktitle = {DOLAP 2004, ACM Seventh International Workshop on Data Warehousing and OLAP, Washington, DC, USA, November 12-13, 2004, Proceedings},
  editor = {Il-Yeol Song and Karen C. Davis},
  publisher = {ACM},
  isbn = {1-58113-977-2},
}