Dianne Cyr, John Bowes, Jim Budd, Joe Ilsever. Managing E-Loyalty Through Experience Design: Cross-Cultural Perspectives. In Vanessa Evers, Kerstin Röse, Pia Honold, José Coronado, Donald L. Day, editors, Designing for Global Markets 5, IWIPS 2003, Fifth International Workshop on Internationalisation of Products and Systems, Where East meets West, Berlin, Germany, 17-19 July 2003. pages 213-226, Product & Systems Internationalisation, Inc., 2003.
@inproceedings{CyrBBI03,
title = {Managing E-Loyalty Through Experience Design: Cross-Cultural Perspectives},
author = {Dianne Cyr and John Bowes and Jim Budd and Joe Ilsever},
year = {2003},
tags = {design science, e-science, design},
researchr = {https://researchr.org/publication/CyrBBI03},
cites = {0},
citedby = {0},
pages = {213-226},
booktitle = {Designing for Global Markets 5, IWIPS 2003, Fifth International Workshop on Internationalisation of Products and Systems, Where East meets West, Berlin, Germany, 17-19 July 2003},
editor = {Vanessa Evers and Kerstin Röse and Pia Honold and José Coronado and Donald L. Day},
publisher = {Product & Systems Internationalisation, Inc.},
isbn = {0-9722184-1-6},
}