Channel Expansion Strategies in the Presence of Asymmetric Competitive Retail Platforms

Bin Dai, Xi Yang, Chen Wang, Minglu Wang, Xia Xie. Channel Expansion Strategies in the Presence of Asymmetric Competitive Retail Platforms. IEEE Trans. Engineering Management, 71:2951-2972, 2024. [doi]

@article{DaiYWWX24,
  title = {Channel Expansion Strategies in the Presence of Asymmetric Competitive Retail Platforms},
  author = {Bin Dai and Xi Yang and Chen Wang and Minglu Wang and Xia Xie},
  year = {2024},
  doi = {10.1109/TEM.2022.3197196},
  url = {https://doi.org/10.1109/TEM.2022.3197196},
  researchr = {https://researchr.org/publication/DaiYWWX24},
  cites = {0},
  citedby = {0},
  journal = {IEEE Trans. Engineering Management},
  volume = {71},
  pages = {2951-2972},
}