An Approach of Personalization for Electronic Commerce Websites Based on Ontology

Weihua Dei, Ming Yi. An Approach of Personalization for Electronic Commerce Websites Based on Ontology. In Weijun Wang, Yanhui Li, Zhao Duan, Li Yan, Hongxiu Li, Xiaoxi Yang, editors, Integration and Innovation Orient to E-Society, Volume 1, Seventh IFIP International Conference on e-Business, e-Services, and e-Society (I3E2007), October 10-12, Wuhan, China. Volume 251 of IFIP, pages 491-498, Springer, 2007. [doi]

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