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Behavioural Analytics using Process Mining in On-line Advertising

Maria Diapouli, Stelios Kapetanakis, Miltos Petridis, Roger Evans. Behavioural Analytics using Process Mining in On-line Advertising. In Antonio A. Sánchez-Ruiz, Anders Kofod-Petersen, editors, Proceedings of ICCBR 2017 Workshops (CAW, CBRDL, PO-CBR), Doctoral Consortium, and Competitions co-located with the 25th International Conference on Case-Based Reasoning (ICCBR 2017), Trondheim, Norway, June 26-28, 2017. Volume 2028 of CEUR Workshop Proceedings, pages 147-156, CEUR-WS.org, 2017. [doi]

Authors

Maria Diapouli

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Stelios Kapetanakis

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Miltos Petridis

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Roger Evans

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