Give me a reason: hedonic product choice and justification

Sarah Diefenbach, Marc Hassenzahl. Give me a reason: hedonic product choice and justification. In Mary Czerwinski, Arnold M. Lund, Desney S. Tan, editors, Extended Abstracts Proceedings of the 2008 Conference on Human Factors in Computing Systems, CHI 2008, Florence, Italy, April 5-10, 2008. pages 3051-3056, ACM, 2008. [doi]

Authors

Sarah Diefenbach

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Marc Hassenzahl

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