Yifan Dou, Marius F. Niculescu, D. J. Wu. Engineering Optimal Network Effects via Social Media Features and Seeding in Markets for Digital Goods and Services. Information Systems Research, 24(1):164-185, 2013. [doi]
@article{DouNW13,
title = {Engineering Optimal Network Effects via Social Media Features and Seeding in Markets for Digital Goods and Services},
author = {Yifan Dou and Marius F. Niculescu and D. J. Wu},
year = {2013},
doi = {10.1287/isre.1120.0463},
url = {http://dx.doi.org/10.1287/isre.1120.0463},
researchr = {https://researchr.org/publication/DouNW13},
cites = {0},
citedby = {0},
journal = {Information Systems Research},
volume = {24},
number = {1},
pages = {164-185},
}