Effect of Electronic Word-of-Mouth on Consumer Purchase Intention: The Perspective of Gender Differences - researchr publication references

researchr

You are not signed in
Sign in
Sign up

Yi-Wen Fan, Yi-Feng Miao. Effect of Electronic Word-of-Mouth on Consumer Purchase Intention: The Perspective of Gender Differences. IJEBM, 10(3):175-181, 2012. [doi]

No references recorded for this publication.

No citations of this publication recorded.

runs on WebDSL