Localisation versus Globalisation: Making the Trade-off

Leslie Fountain, Ansgar Kupper, Ben Luff. Localisation versus Globalisation: Making the Trade-off. In Donald L. Day, Vanessa Evers, Elisa del Galdo, editors, Designing for Global Markets 7, IWIPS 2005, Bridging Cultural Differences, 7-9 July 2005, Amsterdam, The Netherlands, Proceedings of the Seventh International Workshop on Internationalisation of Products and Systems. pages 193-196, Product & Systems Internationalisation, Inc., 2005.

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