Youran Fu, Marshall L. Fisher. The Value of Social Media Data in Fashion Forecasting. Manufacturing & Service Operations Management, 25(3):1136-1154, May 2023. [doi]
@article{FuF23-3,
title = {The Value of Social Media Data in Fashion Forecasting},
author = {Youran Fu and Marshall L. Fisher},
year = {2023},
month = {May},
doi = {10.1287/msom.2023.1193},
url = {https://doi.org/10.1287/msom.2023.1193},
researchr = {https://researchr.org/publication/FuF23-3},
cites = {0},
citedby = {0},
journal = {Manufacturing & Service Operations Management},
volume = {25},
number = {3},
pages = {1136-1154},
}