Exploring Destination Brand Communities: A Business Model For Collaboration In The Extremely Fragmented Tourism Industry

Frank Go, Peter J. van Baalen, Erik van't Klooster. Exploring Destination Brand Communities: A Business Model For Collaboration In The Extremely Fragmented Tourism Industry. In 17th Bled eConference: eGlobal, Bled, Slovenia, June 21-23, 2004. pages 17, 2004. [doi]

Authors

Frank Go

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Peter J. van Baalen

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Erik van't Klooster

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