Supporting digital content marketing and messaging through topic modelling and decision trees

Andreas Gregoriades, Maria Pampaka, Herodotos Herodotou, Evripides Christodoulou. Supporting digital content marketing and messaging through topic modelling and decision trees. Expert Syst. Appl., 184:115546, 2021. [doi]

@article{GregoriadesPHC21,
  title = {Supporting digital content marketing and messaging through topic modelling and decision trees},
  author = {Andreas Gregoriades and Maria Pampaka and Herodotos Herodotou and Evripides Christodoulou},
  year = {2021},
  doi = {10.1016/j.eswa.2021.115546},
  url = {https://doi.org/10.1016/j.eswa.2021.115546},
  researchr = {https://researchr.org/publication/GregoriadesPHC21},
  cites = {0},
  citedby = {0},
  journal = {Expert Syst. Appl.},
  volume = {184},
  pages = {115546},
}