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Use and Impact of Online Travel Reviews

Ulrike Gretzel, Kyung Hyan Yoo. Use and Impact of Online Travel Reviews. In Peter O Connor, Wolfram Höpken, Ulrike Gretzel, editors, Information and Communication Technologies in Tourism, ENTER 2008, Proceedings of the International Conference in Innsbruck, Austria, 2008. pages 35-46, Springer, 2008. [doi]

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Ulrike Gretzel

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Kyung Hyan Yoo

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