Zheyin (Jane) Gu, Giri Kumar Tayi. Consumer Pseudo-Showrooming and Omni-Channel Placement Strategies. MIS Quarterly, 41(2):583-606, 2017. [doi]
@article{GuT17-1,
title = {Consumer Pseudo-Showrooming and Omni-Channel Placement Strategies},
author = {Zheyin (Jane) Gu and Giri Kumar Tayi},
year = {2017},
url = {http://misq.org/consumer-pseudo-showrooming-and-omni-channel-placement-strategies.html},
researchr = {https://researchr.org/publication/GuT17-1},
cites = {0},
citedby = {0},
journal = {MIS Quarterly},
volume = {41},
number = {2},
pages = {583-606},
}