Abhishek Gupta, Tushar Gupta. SHIM: A Novel Influence Maximization Algorithm for Targeted Marketing. In Rajendra Prasath, Anil Kumar Vuppala, T. Kathirvalavakumar, editors, Mining Intelligence and Knowledge Exploration - Third International Conference, MIKE 2015, Hyderabad, India, December 9-11, 2015, Proceedings. Volume 9468 of Lecture Notes in Computer Science, pages 323-333, Springer, 2015. [doi]
@inproceedings{GuptaG15-9,
title = {SHIM: A Novel Influence Maximization Algorithm for Targeted Marketing},
author = {Abhishek Gupta and Tushar Gupta},
year = {2015},
doi = {10.1007/978-3-319-26832-3_31},
url = {http://dx.doi.org/10.1007/978-3-319-26832-3_31},
researchr = {https://researchr.org/publication/GuptaG15-9},
cites = {0},
citedby = {0},
pages = {323-333},
booktitle = {Mining Intelligence and Knowledge Exploration - Third International Conference, MIKE 2015, Hyderabad, India, December 9-11, 2015, Proceedings},
editor = {Rajendra Prasath and Anil Kumar Vuppala and T. Kathirvalavakumar},
volume = {9468},
series = {Lecture Notes in Computer Science},
publisher = {Springer},
isbn = {978-3-319-26831-6},
}