Converting Virtual Community Members Into Online Purchase Customers

Sumeet Gupta, Hee-Woong Kim, Jun Raymond Zheng. Converting Virtual Community Members Into Online Purchase Customers. In Pacific Asia Conference on Information Systems, PACIS 2006, Kuala Lumpur, Malaysia, July 6-9, 2006. pages 90, AISeL, 2006. [doi]

@inproceedings{GuptaKZ06-0,
  title = {Converting Virtual Community Members Into Online Purchase Customers},
  author = {Sumeet Gupta and Hee-Woong Kim and Jun Raymond Zheng},
  year = {2006},
  url = {http://aisel.aisnet.org/pacis2006/90},
  researchr = {https://researchr.org/publication/GuptaKZ06-0},
  cites = {0},
  citedby = {0},
  pages = {90},
  booktitle = {Pacific Asia Conference on Information Systems, PACIS 2006, Kuala Lumpur, Malaysia, July 6-9, 2006},
  publisher = {AISeL},
}