Applications of business intelligence and analytics in social media marketing

Nick Hajli, Michel Laroche. Applications of business intelligence and analytics in social media marketing. Int J. Information Management, 48:226-227, 2019. [doi]

@article{HajliL19,
  title = {Applications of business intelligence and analytics in social media marketing},
  author = {Nick Hajli and Michel Laroche},
  year = {2019},
  doi = {10.1016/j.ijinfomgt.2018.12.014},
  url = {https://doi.org/10.1016/j.ijinfomgt.2018.12.014},
  researchr = {https://researchr.org/publication/HajliL19},
  cites = {0},
  citedby = {0},
  journal = {Int J. Information Management},
  volume = {48},
  pages = {226-227},
}