Juho Hamari. Why do people buy virtual goods? Attitude toward virtual good purchases versus game enjoyment. Int J. Information Management, 35(3):299-308, 2015. [doi]
@article{Hamari15, title = {Why do people buy virtual goods? Attitude toward virtual good purchases versus game enjoyment}, author = {Juho Hamari}, year = {2015}, doi = {10.1016/j.ijinfomgt.2015.01.007}, url = {http://dx.doi.org/10.1016/j.ijinfomgt.2015.01.007}, researchr = {https://researchr.org/publication/Hamari15}, cites = {0}, citedby = {0}, journal = {Int J. Information Management}, volume = {35}, number = {3}, pages = {299-308}, }